From Bricks to Brains
Absolutely thrilled to be playing with LEGO in the name of literature.
(1) My challenge was finding ways to reveal LEGO as a psychological tool, not a toy. The first concept shows an inventory of pieces, leaving the final fabrication up to the imagination of the viewer.
(2) This next idea resulted from two things:
First – The LEGO robot I was attempting to build fell apart suddenly.
Second – When I’m lacking inspiration, I usually attempt to put type on something that isn’t suppose to have type on it. (also known as vandalism to some) I wrote on the blocks by hand, but it looked too unmethodical, so I covered it with a bold sans serif. (Thank you, Erik)
(3) A change in direction: Juxtapose the personal with the mechanical, I rendered the familiar building blocks as a pattern instead of a tool. However, the drawing style is a little too juvenile for graduate level psychology.
(4) Okay, I’ll put a robot on it. The final cover employs a rendering of a LEGO robot discussed in the text, cropped to abstract the form slightly.
Sometimes it’s nice to rescue a rejected cover idea by using it for the back of the jacket or interior design somehow. I placed an inventory of LEGO pieces isometric-projection-style on the back instead, creating a nice before and after relationship with the already-constructed robot on the front. We printed a spot gloss over the red lines and text.